Consumer Surveys
Americans’ Financial Outlook and the 2024 Election Survey
The November 2024 election will choose the next president and may shift control of one or both chambers of Congress. The political parties and their candidates offer different views on the nation's current state and future, including the economy, taxes and government safety net programs. This election comes at a time when surveys continue to show weak consumer sentiment, despite four consecutive years of economic growth and job creation. Surveys highlight the impact of inflation, which, while easing, continues to strain household finances and create mixed perceptions of overall economic conditions and personal financial well-being.
The current financial mindset is not just about the past four years; the country may face an inflection point in the next four years. Economic and electoral uncertainty has led many Americans to defer major financial decisions until after the election, with the sense that the outcome could impact both the overall economy and their personal finances. The Americans’ Financial Outlook and the 2024 Election Survey examined how the intersection of politics and economics was affecting respondents’ personal financial outlooks. Based on a survey of 1,005 Americans, the report finds:
- 58% of Americans expect the November election will positively impact the U.S. economy.
- More than 3 in 5 Americans are deferring financial decisions until after the election.
- Nearly 4 in 5 Americans expect their personal finances will deteriorate should their preferred candidate fail to win the presidency.
- Inflation is at the top of Americans' minds when choosing their preferred political candidate.
- 1 in 8 Americans have partnered with a financial planner specifically to guide them on the impact of the current political environment.